The Canadian Hydropower Association is changing its name to WaterPower Canada (WPC) “to reflect the organization’s commitment to provide clear and effective messaging to stakeholders and the public,” according to a press release.
“This new corporate identity will capitalize on the great work accomplished over the past two decades, while embracing change,” said Anne-Raphaelle Audouin, President of WaterPower Canada. “Our core objective remains to significantly contribute to Canada’s climate action efforts and be recognized as the country’s main clean electricity asset, providing more than 60% of Canada’s electricity with the potential to do much more!”
Founded in 1998, the organization will continue to be membership-driven, and will operate under the same governance structure, through an elected representative board of directors.
“Waterpower is entrenched in Canada’s proud history of renewable electricity generation, yet there is an opportunity for it to play a pivotal role in helping Canada reach its clean electrification objectives thanks to its tremendous storage, resiliency and response attributes,” said Mike Martelli, president, renewable generation at Ontario Power Generation (OPG) and WPC board chair.
The new name is effective immediately and will be implemented across the organization’s activities. Consequently, CHA’s annual Forum will be rebranded as the WaterPower Canada Conference and will take place September 25-26, in Montreal.
Founded in 1998, WPC is a national trade association dedicated to representing the Canadian waterpower industry. Its members include waterpower producers, manufacturers, developers, engineering firms and consulting organizations.